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Social Media 101: Know the Essentials for Your Business

Total Credits: 1 including 1 Business Management & Organization - Non-technical

Average Rating:
  4.6   (1 comments)
ACPEN Industry Institute |  Personal Development |  Practice Management |  Technology
Jill Schiefelbein
Course Levels:
1 Hour
Access for 30 day(s) after program date.

Please Note: Programs with a ☾ insignia begin after 5pm or air on the weekend.


This is a crash course on social media. If you're wanting to know the bare minimum you need to do to not embarrass yourself or your company, this course is for you! We cover a general "what is" social media and then dive into the four leaders (Facebook, Twitter, LinkedIn and Instagram). I'll also touch on advertising in these channels.

Basic Course Information

Learning Objectives

*Understand the major players in social media

*Learn the bare minimum that you should be doing as a business to be relevant

*Gain insight into social media advertising techniques and opportunities

Major Subjects

*public speaking


*personal development



*business growth


*consumer relations

*customer service

Course Materials


Jill Schiefelbein Related seminars and products: 13

Jill Schiefelbein, The Dynamic Communicator(R), thrives at the intersection of communication, education, and technology. From analyzing classified documents obtained from military raids of terrorist camps to assess jihad messaging strategies, to teaching business communication for 11 years at the largest university in the country, to starting and managing an online education office serving 60,000+ students, to her own award-winning entrepreneurial ventures, Jill successfully creates and executes communication strategies help people and companies solve problems, retain and develop consumers, and enhance the bottom line.

Jill is co-author of the textbook Business and Professional Communication in the Global Workplace, has a widely viewed presence on YouTube, and is an official video partner and contributing writer for Entrepreneur(R). Her next book, Dynamic Communication: Strategies to Grow, Manage, and Lead Your Business, will hit bookstores in May 2017. Learn more at and follow Jill on Twitter @dyanmicjill.


Thu, Jun 20, 2019 - 08:00a to 09:00a CDT
Thu, Jul 11, 2019 - 08:00a to 09:00a CDT
Sat, Jul 27, 2019 - 08:00a to 09:00a CDT
Sat, Aug 10, 2019 - 12:00p to 01:00p CDT
Wed, Aug 21, 2019 - 08:00a to 09:00a CDT
Thu, Sep 05, 2019 - 01:00p to 02:00p CDT
Wed, Sep 25, 2019 - 08:00a to 09:00a CDT
Wed, Oct 02, 2019 - 09:00a to 10:00a CDT
Thu, Oct 24, 2019 - 09:00a to 10:00a CDT
Fri, Nov 01, 2019 - 01:00p to 02:00p CDT
Tue, Nov 12, 2019 - 11:00a to 12:00p CST
Thu, Dec 05, 2019 - 08:00a to 09:00a CST
Thu, Dec 19, 2019 - 09:00a to 10:00a CST

Additional Info

Basic Course Information

Prerequisites None
Advanced Preparation None
Designed For Anyone
Original Recording Date 08/31/2016
Yellow Book No
Course Developer Jill Schiefelbein
Date Added to Catalog 08/11/2016

Additional Information

Complaint Resolution Policy Please contact Anne Taylor for any complaints., (972-377-8199).
Official Registry Statement

Business Professionals' Network, Inc. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website:

Instructional Delivery Method Group Internet Based
Course Registration Requirements Online Registration
Refund/Cancellation Policy Please contact the ACPEN help desk 1-877-602-9877 or if you wish to cancel your attendance for a previously purchased webcast and are requesting a refund or transfer.

Promo Video



Overall:     4.6

Total Reviews: 30


Martin B

"Jill is a great presenter. "

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