Total Credits: 1.5 including 1.5 Business Management & Organization - Non-technical
Successful product development involves many people. Sales, marketing, product design, operations, finance and many other activities must work together to turn new ideas into reality. Finance provides a vital role in separating commercially promising ideas from those that are not worth the investment.
This session discusses about how to tie product development strategies to capital planning and operational decision making, along with customer feedback and overall marketing and value proposition strategies. This can be an all-encompassing and sometimes overwhelming discussion, but when executed effectively, can provide powerful alignment and direction. This session will provide valuable insights on how to effectively and efficiently provide new value to your customers and guide your business investment and operating decisions!
*Understand how the CFO can promote (or hinder) new product development
*How to play a leadership role and facilitate the discussion around capital investments related to new and existing products and services
*Establish the appropriate forum in your business to hold effective and holistic value proposition discussions and make meaningful decisions
*Activate and align leaders and departments in your organization to a plan for new investments, existing product investments and product sunset strategies.
|The_CFO’s_Role_in_New_Product_Development_Slides (9.71 MB)||Available after Purchase|
|Important CPE Credit Instructions_READ BEFORE WEBCAST UPDATED (0.47 MB)||Available after Purchase|
Patrick Stroh, MBA, CMA is president of Mercury Business Advisors in Minneapolis, MN. He serves on the board of directors of the Institute of Management Accountants and the ERM COSO Advisory Board. He is a former Chief Strategy & Innovation officer for UnitedHealth Group. Patrick is the author of "Business Strategy: Plan, Execute, Win!" published by Wiley, and "Advancing Innovation: Galvanizing, Enabling, & Measuring for Innovation Value!" released October 2015. During a sabbatical, Patrick became a classically trained chef at Le Cordon Bleu!
Fri, Dec 14, 2018 - 01:00p to 02:30p CST
Management experience helpful
CFOs and those who aspire to be CFOs.
Business Professionals' Network, Inc. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org
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